Rocky Ridge Silverado 2500 HD Lifted quarter view parked on a gravel road

We Just Made It Easier to Build Your Own Custom Truck

For the first time, building your next custom truck or SUV has never been easier. You can skip calling around dealer to dealer and find out what’s available right now, or if you'd rather have something catered more to your specs, our vehicle customizer lets you start building your dream truck online now.

In this article, we'll be breaking down what's new and how it can help you and other enthusiasts get behind the wheel of their next Fox Factory Vehicle. Whether you're a fan of Black Widow, Rocky Ridge, Harley-Davidson, or others from our family of brands, there's something for everyone.

Build Your Custom Truck With Our Vehicle Customizer

The new Build and Price vehicle customizer allows for not only easy access to building your next truck, but also an overview of the entire offering within the Fox Factory Vehicles family of brands. Simply choose your chassis and package, then go into full creative mode. It’s something reminiscent of that video game garage we messed around with as kids, but this one has actual consequences. 

Landing page for Build and Price vehicle customizer for Fox Factory Vehicles

From lowered trucks to the performance-focused Fox Factory Truck, there’s something for every taste and horsepower level. The only limitation is your own imagination (and your wallet), with thousands of variations, color options, and more to choose from.

Our goal with the Build and Price vehicle customizer tool was to give a one-stop-shop for future customers to build out their dreams with full price transparency, take the guesswork out of building and streamline the process when communicating with dealers.

RAM DC650 vehicle customizer showcasing build out and final pricing. Click button to request quote or search inventory.

How It Works

First, you’ll want to choose your platform, whether it’s the new F-150 SR810Ram DC650, or others. From there, you’ll select your options, packages, and finishes. You’ll get an instant build summary on the page as you toggle between options, as well as a full pricing breakdown. Once you’re happy with how everything looks, you can submit your requested build to a dealer who will be in touch with you in the next steps.

Whether you're looking to hit the trail in a Rocky Ridge truck or show off your Black Widow on the streets, our Build & Price vehicle customizer tool makes it easy to build your own truck and see what's near you.

FOR THOSE WHO DON'T WANT THE WAIT

If you’re looking to skip the phone tag and build configurators and jump into something turnkey today, you’re in luck. Now you can search for the current dealer inventory in your area for your next custom truck or SUV and go for a test drive.

Lifted Silverado options ready at a local dealership

Our goal with the inventory search tool was to give not only full transparency to our builds but also give full access to what’s available in person. We want our customers to make a fully informed buying decision, and we know how important it is to be able to see these trucks in person before committing.

WHY FOX FACTORY VEHICLES STAND OUT

At the end of the day, our customers want options beyond OEM, but they don’t want low-quality aftermarket parts slapped onto their brand-new vehicle. They want the same reliability that they would get off the lot that maintains their warranty but also lets their individuality shine.


Every Fox Factory Vehicle leaves our facility, whether it’s Black WidowRocky Ridge, Harley-Davidson or other packages, with top quality standards from the industry’s best in engineering. Our proprietary parts have been put through the ringer in the deserts of Baja, unpredictable mountain rides and your standard concrete jungle. Our goal is to always offer clean design and premium performance to enthusiasts and the everyday person without all of the red tape. 

Lowered Black Widow Silverado driving down a curvy mountain road, front view

We know you just want a “cool truck,” but still want to feel confident to take it on road trips, mountain roads or even just to brag in front of the parents at your kids’ soccer game. Our new web tools help our customers make faster, better purchase decisions, productive conversations at the dealer, and make it easier to see the full breadth of what we offer at Fox Factory Vehicles. We’re proud of what we do, and we’re not going to stop there.

Fox Factory employee putting the final touches on a Fox Factory Super Duty build

START BUILDING OR SEARCH INVENTORY TODAY

So, what path will you choose? Are you looking to build your own custom truck from beginning to end, or do you want to just climb in and go? Click on one of the buttons below to get started with your next Fox Factory Vehicle.

Build a custom truck online through the Fox Factory Vehicles build and price tool. Click the button below to get started!

Explore Rocky Ridge, Harley-Davidson, and Black Widow trucks for sale at a dealer near you!

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